IImagine switching on the AC and the lights in your home on your way back with your mobile; getting messages in your mobile and remaining updated about your apartment’s status wherever in the world you are……..
You might have seen it or heard it or may even have experienced it abroad….. and wished so badly, for the same sitting here. Yes………, your wish is going to be realized that too right here in Greater Noida. DesignArch, the hallmark of quality and
innovation in real estate, has taken responsibility of providing innovative lifestyle solutions and unique features in their latest residential project christened eHomes at Greater Noida
The Group was founded by architect J.K. Jain, an alumnus of IIT Roorkee, an associate of the American Institute of Architects, a fellow member of the Indian Institute of Valuers, an advisor to Delhi Urban Arts Commission and a member of the Indian Council of Arbitration. The idea of e-home is essentially his brainchild.
What does the “E” in e-home stand for?
“E” in e-home essentially stands for electronic-savvy homes, environment-friendly homes and earthquake-resistant homes; homes that are equipped with entertainment features and provides an elite-class lifestyle; and homes that are built in excellent locations.
Electronic-savvy Homes: This feature includes operating the lights, ACs, curtains, etc. by using mobile device, remote control or touch screen; intelligently supervised parking and automatic security barriers with wireless car identification; remote-controlled apartment lighting; in-built communication server in the apartment and availability of hi-speed wireless Internet in the entire complex; digital networked security force working 24×7 with digital card
locks; biometric safety systems and e-surveillance.
Environment-friendly Homes: These features indicates that the houses should have lush greens walks, Japanese and ayurvedic gardens, jogging tracks and water bodies, facilities for management and recycling of water for gardening along with drip irrigation and well-planned garbage disposal techniques. The use of fly-ash blocks ensures less energy consumption.
Earthquake-resistant Homes: This
feature includes structural design as per the latest IS codes, use of shear walls, flexible method of foundation, rich mix of concrete to reach the numero uno status in the field of quake-proof construction and automatic fire detection sensors and sprinklers on every floor.
Entertainment features comprise ayurvedic centre for meditation, yoga and natural healing; special club with swimming pool, gymnasium, indoor and outdoor sports areas and also banquet hall and TV lounge.
The “Green Building” is known as sustainable building, designed, built, renovated, operated and reused in an ecological and resource-efficient manner.
This upcoming project nurturing e-homes is located at a premium neighborhood on Surajpur Site C Housing Extension, less than 10 minutes away from Pari Chowk, Greater Noida.
An interview with
Mr. J. K. Jain, M.D. Designarch
Q. How did the idea of e-home evolve in your mind?
The idea of “e-homes” came to my mind as I wanted to give a solution of an ideal home which could be electronically operated, having a high level of security, less energy consumption and better comfort.
Q. You have worked on over 100 projects as consultant and architect. What made you to take up the role of a developer?
As a consultant your vision and approach towards quality may be compromised, it hurts you at times. I thought the best way to deliver what I wanted or what people wanted is to become developer myself.
Q. How do you ensure safety and quality in high-rise buildings?
After Gujarat/Ahamadabad Earthquake in 2001, all structural engineers and architects in India woke up and then our IS code was also revised. People realized that high-rise buildings require much more attention, care and quality consciousness. Use of treated water for construction, proper ductile detailing, use of best quality and branded materials, such as “UPVC Windows, Marc, Grohe, Duravit, Gaberit ( Germany ), RAK (UAE), Anchor Woods (UK), Modular doors, Masonite (USA)” and all required regular mandatory tests can improve the life of a building and can safely and happily be used by our great grandchildren.
Q. You have pioneered the concept of automated homes in India. How’s the response of market and users to the e-home concept?
Both users and market response to e-home have been extremely encouraging and overwhelming so much so that we are now adding even more technologically advanced or next generation feature to our new project – eHomes at Greater Noida.
Q. How do you integrate comfort and convenience in order to elevate life style?
To make life more interesting all care is being taken to connect each apartment to a world class commercial and entertainment hub. Even through the Touch Screen Panel, which is being provided in each apartment as a standard feature you can place orders to our e-Mall at the campus and the items will be home delivered.
To solve the parking problem, innovative parking solutions have been worked out such as automated parking, considering future needs. So don’t you think that in such a well planned and futuristic concept, life will be most comfortable, classy and will elevate your life style?
Q. Now there are few other people who are coming up with e-home or i-home concepts. How are DesignArch e-homes di fferent from the rest of its competitors?
Our e-home is a complete package where in the entire house is operated electronically, built and designed using eco-friendly materials with green building concept. Also an earthquake-resistant home with entertainment features.
Q. We have seen your e-home sample flats. The quality of construction, design and e-features are extremely high. How do you drive quality within your organization?
We have always laid emphasis on creation of innovative concepts and have infused
latest building technologies to create
value in our projects. Each DesignArch employee is personally responsible for the quality of his or her work and is empowered to initiate action to ensure both quality and continual improvement of our system and processes.
Q. Your projects are spread over several parts of NCR. And now a new project at Greater Noida! What prompted you to select Greater Noida for your latest project?
Greater Noida is outstripping all other cities of NCR in the race of development. Noida appears to be well ahead in the matter of better infrastructure and word-class projects. This is one of the reasons we have chosen Greater Noida for our next generation e-homes.
This city has its unique identity due to its World’s Fourth Night Safari, Taj Express Way, Taj International Airport, Gautam Buddha University, Mega Projects by the sides of Express Way, Formula One Race Track, Ganga Express Way, Transport Hub, Delhi-Mumbai Industrial Corridor, India Expomart Centre, Education Hub, Container Depot, IT city, etc.
Q. How would you justify the extra cost involved in executing Green Building concept?
It may be a bit costlier idea at the initial stage but in the long run it is rather economical. You do save for the rest of your life, better indoor air quality and hygienically maintained conditions improve productivity and efficiency of the occupants. Recycling of water and energy efficient systems help in conservation and ultimately contributes to the ecological balance.
Q. Real Estate industry is going through a bit of flat period. What’s your advice to the potential buyers?
Every property market has its ups and downs and this topic will always stay in discussion wherever property investment is so prevalent. This is a phase of price corrections and at this time people are holding back their investments and waiting for the market to stabilize.
My advice to them is that they should invest in quality project whenever it is available because temporary ups and downs of the market do not affect value of any quality product.
Q. The number of builders in the market is increasing considerably. What do you think about that?
Yes… many new players have entered this market since the entry barriers are veryfew in this industry but in the long run only those would survive and make it big who stick to the basics and just focus on development rather than short-term gains.
Q. How do you rate yourself in the current scenario?
We are confident that we would grow and make it to the top because our roots are strong and we focus on complete customer satisfaction rather than cash inflows. The values and the work culture that we have developed over a period of time are proving very fruitful for the company and also our stake holders

Futuristic Hi-tech e-homes come to futuristic city Greater Noida
IImagine switching on the AC and the lights in your home on your way back with your mobile; getting messages in your mobile and remaining updated about your apartment’s status wherever in the world you are…….. You might have seen it or heard it or may even have experienced it abroad….. and wished so badly, for the same sitting here. Yes………, your wish is going to be realized that too right here in Greater Noida. DesignArch, the hallmark of quality and innovation in real estate, has taken responsibility of providing innovative lifestyle solutions and unique features in their latest residential project christened eHomes at Greater Noida
The Group was founded by architect J.K. Jain, an alumnus of IIT Roorkee, an associate of the American Institute of Architects, a fellow member of the Indian Institute of Valuers, an advisor to Delhi Urban Arts Commission and a member of the Indian Council of Arbitration. The idea of e-home is essentially his brainchild. What does the “E” in e-home stand for?
“E” in e-home essentially stands for electronic-savvy homes, environment-friendly homes and earthquake-resistant homes; homes that are equipped with entertainment features and provides an elite-class lifestyle; and homes that are built in excellent locations. Electronic-savvy Homes: This feature includes operating the lights, ACs, curtains, etc. by using mobile device, remote control or touch screen; intelligently supervised parking and automatic security barriers with wireless car identification; remote-controlled apartment lighting; in-built communication server in the apartment and availability of hi-speed wireless Internet in the entire complex; digital networked security force working 24×7 with digital card locks; biometric safety systems and e-surveillance.
Environment-friendly Homes: These features indicates that the houses should have lush greens walks, Japanese and ayurvedic gardens, jogging tracks and water bodies, facilities for management and recycling of water for gardening along with drip irrigation and well-planned garbage disposal techniques. The use of fly-ash blocks ensures less energy consumption. Earthquake-resistant Homes: This feature includes structural design as per the latest IS codes, use of shear walls, flexible method of foundation, rich mix of concrete to reach the numero uno status in the field of quake-proof construction and automatic fire detection sensors and sprinklers on every floor. Entertainment features comprise ayurvedic centre for meditation, yoga and natural healing; special club with swimming pool, gymnasium, indoor and outdoor sports areas and also banquet hall and TV lounge. The “Green Building” is known as sustainable building, designed, built, renovated, operated and reused in an ecological and resource-efficient manner.

J. K. Jain, M. D. Designarch
This upcoming project nurturing e-homes is located at a premium neighborhood on Surajpur Site C Housing Extension, less than 10 minutes away from Pari Chowk, Greater Noida.
An interview with
Q. How did the idea of e-home evolve in your mind?
The idea of “e-homes” came to my mindas I wanted to give a solution of an ideal home which could be electronically operated, having a high level of security, less energy consumption and better comfort.
Q. You have worked on over 100 projects as consultant and architect. What made you to take up the role of a developer?
As a consultant your vision and approach towards quality may be compromised, it hurts you at times. I thought the best way to deliver what I wanted or what people wanted is to become developer myself.
Q. How do you ensure safety and quality in high-rise buildings?
After Gujarat/Ahamadabad Earthquake in 2001, all structural engineers and architects in India woke up and then our IS code was also revised. People realized that high-rise buildings require much more attention, care and quality consciousness. Use of treated water for construction, proper ductile detailing, use of best quality and branded materials, such as “UPVC Windows, Marc, Grohe, Duravit, Gaberit ( Germany ), RAK (UAE), Anchor Woods (UK), Modular doors, Masonite (USA)” and all required regular mandatory tests can improve the life of a building and can safely and happily be used by our great grandchildren.
Q. You have pioneered the concept of automated homes in India. How’s the response of market and users to the e-home concept?
Both users and market response to e-home have been extremely encouraging and overwhelming so much so that we are now adding even more technologically advanced or next generation feature to our new project – eHomes at Greater Noida.
Q. How do you integrate comfort and convenience in order to elevate life style?
To make life more interesting all care is being taken to connect each apartment to a world class commercial and entertainment hub. Even through the Touch Screen Panel, which is being provided in each apartment as a standard feature you can place orders to our e-Mall at the campus and the items will be home delivered.
To solve the parking problem, innovative parking solutions have been worked out such as automated parking, considering future needs. So don’t you think that in such a well planned and futuristic concept, life will be most comfortable, classy and will elevate your life style?
Q. Now there are few other people who are coming up with e-home or i-home concepts. How are DesignArch e-homes di fferent from the rest of its competitors?
Our e-home is a complete package where in the entire house is operated electronically, built and designed using eco-friendly materials with green building concept. Also an earthquake-resistant home with entertainment features.
Q. We have seen your e-home sample flats. The quality of construction, design and e-features are extremely high. How do you drive quality within your organization?
We have always laid emphasis on creation of innovative concepts and have infused latest building technologies to create value in our projects. Each DesignArch employee is personally responsible for the quality of his or her work and is empowered to initiate action to ensure both quality and continual improvement of our system and processes.
Q. Your projects are spread over several parts of NCR. And now a new project at Greater Noida! What prompted you to select Greater Noida for your latest project?
Greater Noida is outstripping all other cities of NCR in the race of development. Noida appears to be well ahead in the matter of better infrastructure and word-class projects. This is one of the reasons we have chosen Greater Noida for our next generation e-homes.
This city has its unique identity due to its World’s Fourth Night Safari, Taj Express Way, Taj International Airport, Gautam Buddha University, Mega Projects by the sides of Express Way, Formula One Race Track, Ganga Express Way, Transport Hub, Delhi-Mumbai Industrial Corridor, India Expomart Centre, Education Hub, Container Depot, IT city, etc.
Q. How would you justify the extra cost involved in executing Green Building concept?
It may be a bit costlier idea at the initial stage but in the long run it is rather economical. You do save for the rest of your life, better indoor air quality and hygienically maintained conditions improve productivity and efficiency of the occupants. Recycling of water and energy efficient systems help in conservation and ultimately contributes to the ecological balance.
Q. Real Estate industry is going through a bit of flat period. What’s your advice to the potential buyers?
Every property market has its ups and downs and this topic will always stay in discussion wherever property investment is so prevalent. This is a phase of price corrections and at this time people are holding back their investments and waiting for the market to stabilize.
My advice to them is that they should invest in quality project whenever it is available because temporary ups and downs of the market do not affect value of any quality product.
Q. The number of builders in the market is increasing considerably. What do you think about that?
Yes… many new players have entered this market since the entry barriers are veryfew in this industry but in the long run only those would survive and make it big who stick to the basics and just focus on development rather than short-term gains.
Q. How do you rate yourself in the current scenario?
We are confident that we would grow and make it to the top because our roots are strong and we focus on complete customer satisfaction rather than cash inflows. The values and the work culture that we have developed over a period of time are proving very fruitful for the company and also our stake holders